Technology News, IT News, and Press release service Submit Press Release

Information Tech News & Press Release Distribution

Press release distribution service

Home | Search Global IT News:
IT News & Press Release Distribution:

Socioboard Challenges Hootsuite with Its Open Source Social Media Management Platform

 




(IT-NEWSWIRE.COM, February 24, 2015 ) Bangalore, Karnataka -- Nowadays, brands are employing social media in all means, which range from easy promotions and marketing to diligent communication with clients. As the public today has got the independence to point things to brands straight, several businesses are experiencing difficulty keeping up. No more than 20% of user comments produce brand responses on social networking sites, and also the typical response-time is over 11 hours, based on the latest eMarketer research. This communication gap in social media produces possibilities for startups to create marketers’ jobs much easier.z



Socioboard, an India-based startup, is one of many new companies trying to fill this gap. It aspires to reproduce Hootsuite’s success by giving a brand administration tool aimed at the cluster of smaller businesses. Looking forward, Socioboard – which was launched in December 2013 – wants to increase globally and compete toe to toe with the big boys like SproutSocial or Hootsuite in a US$1-billion market.



Socioboard CEO Sumit Ghosh tells that right now the product is scaling. All the basic & advanced features are now active and running. Considering the fact that Twitter and Facebook are the two leading social networks in India, Sumit says that the startup’s eight-man team is focusing more on these two platforms along with 12 different social media platforms on Socioboard”. He further added, “Our customer acquisition strategy would be guided by appropriate lead management for prospects acquired through landing pages, social media networks, content marketing, email marketing etc. Our SaaS product has a freemium model so customers are free to try first and then upgrade to paid plans”.

Unlike Hootsuite, which restricts features centered on the user’s subscription plan, Socioboard allows all its features on its free plan. Though, it distinguishes each plan by restricting the amount of social media accounts that the user can handle. Aside from the free plan, the cheapest plan starts at US$ 4.99 and allows subscribers to manage 10 profiles with 24/7 support and training. The more expensive one at US$ 99.99 allows for managing up to 50 social media profiles.



Among Socioboard’s main features is Content Discovery, through which user can search content on around five various social networking platforms and share it with their own accounts. This is sensible for small company who don’t possess the assets to hire someone full time only to manage all their social networking channels. With this social media management tool, users can quickly discover content that pertains to their companies and schedule that content to show on their own social media accounts at planned times through the week.



Currently, Socioboard has around $21,500 from white label agency license sales. Sumit adds that the primary issues in operating Socioboard in India is the lack of awareness that social networking is a superb tool for a small business’ advertising campaigns. “The industry must be educated. The customer must understand the power of social media,” he concludes.



About Socioboard Technologies Pvt. Ltd.

Socioboard Technologies Pvt. Ltd., (http://Socioboard.com), is a Bangalore-based organization providing leading social networking management tool that assists SMEs and social networking entrepreneurs to manage and analyze their social media accounts in an exceedingly useful manner through CRM tools and user friendly dashboard.



For more information and media related inquiries, please contact:

City: Bangalore

State: Karnataka

Country: India

Contact Name: Sumit Ghosh

Contact Email: sumit@socioboard.com

Complete Address: L V Complex, 2nd Floor, No.58, 7th Block, 80 Feet Road, Koramangala, Bangalore

Zip Code: 560095

Contact Phone: +91 80 4166 0003

Website: http://www.socioboard.com/



socioboard.com

Sumit Ghosh

+91 80 4166 0003

sumit@socioboard.com

Source: EmailWire.Com

Source: EmailWire.com

Information Technology Resources
  • Application Software
  • Bioinformatics
  • Computers
  • Computer Games
  • Enterprise Software
  • Graphics/Printing/CAD
  • Hardware/Peripheral
  • industrial Computers
  • Information
  • Internet
  • Multimedia
  • Networking
  • Public Sector
  • Robotics
  • Semiconductor
  • Software
  • Telecommunications
  • Webmaster
  • Information Technology (IT) Advertisement
    Information Technology Sponsors



    Information Technology Publications
    We are pleased to offer you this exciting, new, and entirely free professional resource. Visit our Free Information Technology resource center today to browse our selection of 600+ complimentary Information Technology magazines, white papers, webinars, podcasts, and more. Get popular titles including:

    The Integration Journey—a Field Guide to Enterprise Integration for SOA
    Government Technology\'s Public CIO
    Protecting Content During Business Disruption: Are You Covered?

    No credit cards, coupons, or promo codes required. Try it today!

    Press release distribution service

    ITPresswire.com is part of GropWeb Network, online properties of GroupWeb Media LLC. Copyright © GroupWeb Media LLC. All Rights Reserved.

    :: Home: :: Submit Press Release :: Subscribe to News :: Shop Online :: Contact Us :: Help

    For unlimited press release distribution for $99 per month, call (281) 645-4086 or start posting your press releases online at EmailWire.com.
    Copyright 2008 GroupWeb Media LLC
    GroupWeb Media Network

    Aviation-NewsWire | ArtNewsWire | Auction NewsWire | CRM NewsWire | ePhotoNewsWire | Energy Industry | EstateNewsWire | Entertainment-NewsWire.com | Food Beverage News | Glamour NewsWire | Health NewsWire | Hosting NewsWire | i-Auto NewsWire | i-Business News | i-Homeland Security.Com | iMac-NewsWire.Com | i-Press-Release-Service | i-SoftwareNews.com | iT-NewsWire.Com
    | i-TravelNewsWire.Com | MoneyNewsWire.Net | Movie-Stars-News.Com | MSNewsWire.Net | PharmaNewsWire.Com | Publishing-NewsWire.Com | RSSNewsWire.Net | Telecom-NewsWire.Net | Transportation-News.Com | USGovernment-News.Com | WebPosters.Net | Wireless-NewsWire.Com | VoIPNewsWire.Net | XSportsWorld.Net
    ITPresswire.com - Newswire and Press Release service of GroupWeb Media LLC