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Marketers Need Top Trending Chief Marketing Officers ' Resources to Increase Brand Awareness and Sales, Reports EmailWire Press Release Distribution Services

(IT-NEWSWIRE.COM, April 07, 2015 ) Houston, TX – What sets apart a good Chief Marketing Officer (CMO) or a small business marketer from those that fail are great results – the desired bottom line. In order to make sales, a business must understand its customers by adapting to marketing trends that keep clients returning. EmailWire, the global newswire with press release distribution services that helps businesses with client engagement through news releases, presents "Top Trending CMO Resources for Spring 2015" – complementary marketing kit: http://groupweb.tradepub.com/free/w_bund45/prgm.cgi.



There are many trends CMOs follow to successfully reach their target audience. However, in this news release we look at influencers and how to avoid abandonment at the point of sale.



Each sector of an industry has its influencers. It is, therefore, imperative for the person responsible for marketing to be able to identify and engage them with marketing tools like content. “8 Things Influencers Can Do for Your Brand,” an eBook, comes with a set of tools necessary to unleash the prowess of marketers. To get a complementary copy of this eBook, go to http://groupweb.tradepub.com/free-offer/8-things-influencers-can-do-for-your-brand/w_tapi04?sr=hicat&_t=hicat:1123.



After much work with content to engage influencers, the results that come from that hard work are purchases at the points of sales. However, many businesses suffer from abandonment at this critical stage of business process. To alleviate this problem, the whitepaper "Abandonment to Acquisition: 5 Tactics to Reduce Mobile Channel Abandonment" provides “five practical tactics to apply to your mobile site or app.” To get a free copy, go to http://groupweb.tradepub.com/free/w_jumi05/prgm.cgi.





About EmailWire.Com

EmailWire.Com (http://www.emailwire.com) is a global newswire with press release distribution services for small and medium size companies, public and private corporations and organizations. Public and investor relations firms also use EmailWire to publish and distribute news releases for their respective clients.



Press releases that EmailWire distributes are based on different plans; they appear on thousands of industry or regional news sites, major portals and search engines such as AOL (NYSE: AOL), Bing from Microsoft (NASDAQ: MSFT), Google (NASDAQ: GOOG), Yahoo (NASDAQ: YHOO) – just to name a few. The same news releases also appear on industry publications, blogs and RSS feeds aggregators, newspapers, and radio & television news sites. Hundreds of social media sites also carry EmailWire’s press releases: for example, Facebook (NASDAQ: FB), Linkedin (NYSE: LNKD) and Twitter (NYSE: TWTR).



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Source: EmailWire.Com

Source: EmailWire.com

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